Creating & authoring ezines using the CRM
The CRM has a sophisticated ‘email wizard’ that can create and send ezines to targeted groups of contacts stored on the database. Email communications may include: invitations, reminders, rsvp confirmation, and follow-ups for events; competitions; and surveys.
Liaise with your Divisional Marketing Coordinator if you would like to find out more about creating and sending ezines.
To become an ezine author, you must attend a training session. These ‘hands-on’ tutorial style sessions are held a couple times a year. Contact your Marketing Coordinator: Future Student Contact to find out when the next training session is scheduled.
Resource: Creating and sending ezines with CRM system.
Coming soon!
The following resource includes: step-by-step instructions for authoring ezines; information on best practice email marketing; and how to access
reporting and statistics on sent ezines.