Wine Marketing Research Group
Head: Professor Larry Lockshin

The
Wine Marketing Research Group provides customised research and executive
training in all aspects of wine marketing.
The main focus of the research is to provide in-depth solutions to a range
of problems facing companies in the global wine sector. This real world
focus is translated into business solutions through contract research and
professional training.
Researchers within the group can also provide a detailed analysis of current
sales and recommendations for growers, wineries and distributors of all
sizes.
Members of the Wine Marketing Research Group also conduct executive training
and deliver keynote addresses across the world.
Select the links below for more information on wine marketing
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Consultancy services |
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Professional development |
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Wine MBA |
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International Wine Marketing Database |

