Wine Industry Marketing Conference

Success Through Smarter Marketing - 16 Feb 2016

Join the UniSA Business School and the Ehrenberg-Bass Institute for Marketing Science for a special one-day conference that will deliver cutting-edge wine marketing insights and the strategies of leading wine brands.

Structured around the theme Success Through Smarter Marketing, the conference will feature presentations by wine business leaders and industry experts.

In conjunction with this exciting one-day industry conference, the Academy of Wine Business Research is convening in Adelaide for it's annual two-day conference. This conference will showcase leading research in global wine business, and will be attended by international wine reseachers, who will present their latest findings.

Industry Conference attendees are welcome to register for the Academic Conference at a discounted rate. If you wish to register for both events please use the Academic Conference registration page.

Speakers & Program

Download the program.
View our list of speakers

Event details

Date: February 16th, 2016
Time: 8:40am - 7.00pm
(event registration starts at 7.45am, followed by the conference and closing with a cocktail function from 5pm)

Location: The Hawke Centre, Level 5
University of South Australia, City West Campus 
North Terrace, Adelaide

Cost*: $195 (+GST) per person

*Registration includes full-day conference, morning and afternoon refreshments, lunch and a cocktail function at the close of the event.


Registration for the Wine Industry Marketing Conference is now open - click here to register now.

If you have any questions about this event or problems with the registration process please email

Event Sponsors:



Areas of study and research

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